Read how Applied Intuition’s Cabin Intelligence empowers Stellantis to deliver next-generation in-vehicle experiences for global brands. With a white-box approach, seamless updates, and support for a range of vehicles, the platform gives each marque a distinct digital experience while increasing operational efficiency for OEMs.
Cars are finally catching up with our smartphones.
Today, Applied Intuition and Stellantis announced a collaboration to deliver intelligent in-vehicle infotainment (IVI) across the automaker’s worldwide brands. By deeply integrating with all layers of a vehicle’s operating system, the IVI platform makes the cabin experience as seamless as using a smartphone—unlocking personalized experiences based on the driver’s preferences, easy feature updates, and a premium brand experience.
The new technology comes just in time.
For years, drivers have found infotainment systems frustrating—slow to respond, difficult to navigate, and rarely personalized. Automakers have felt this as well, spending large sums on built-in IVI solutions that are hard to update and outdated once they hit the market. For car companies, the stakes of getting infotainment right are high. According to a 2025 survey by McKinsey & Company, 38% of car owners in Germany said they might switch brands for a better digital experience.
To solve this challenge, Applied Intuition and Stellantis collaborated to create an intelligent IVI platform that enables the global automaker to build customized experiences for each of its 14 brands in a cost-efficient way. Powered by Applied Intuition’s new Cabin Intelligence software and tooling, Stellantis’ single platform can tailor infotainment across brands, including screen layout, interface design, entertainment features, and language localization.
“Every cabin experience for our 14 brands has to be different—and also better than what your phone offers,” said Ned Curic, the Chief Technology Officer of Stellantis. “Working with Applied Intuition to build that kind of experience for our customers is really exciting.”
The engagement is setting a new benchmark for what’s possible in digital experiences.
“Drivers now expect their cars to understand them—how they move, how they feel—and adapt in real time to their lives,” said Qasar Younis, Co-founder and CEO of Applied Intuition. “With Stellantis, Applied Intuition is proud to announce a multi-year program that empowers designers across 14 global brands to customize the in-cabin digital experience. Together, we’re pushing the boundaries of what a modern digital experience can and should be.”
Cabin Intelligence, a new suite of software and tooling from Applied Intuition, offers a range of cabin experiences beyond infotainment—and even beyond automotive.
The platform draws on Applied Intuition’s cross-industry experience in automotive, defense, mining, construction, agriculture, and trucking. This unique perspective enables Applied Intuition to deliver the best possible human machine interface (HMI) experience—whether in a car, truck, or aircraft—and its engineers are developing it to solve customer needs.
In mining, Cabin Intelligence can optimize route assignments for trucks based on operator experience. In construction, it can offer coaching tips based on operator knowledge level. In agriculture, it can help tractor operators oversee drones gathering crop data. In defense, it can reduce cognitive load, accelerating the warfighter’s ability to make decisions quickly. And for your morning commute? It can automatically map you to the office while playing the daily news podcast, preorder your coffee on the way, and pull up your top playlist for the relaxing drive home.
Unlike traditional black box cabin solutions that are expensive and time-consuming to personalize, Cabin Intelligence is a fully customizable, white box vehicle OS platform that enables OEMs to build a range of branded experiences at scale. Manufacturers can personalize the digital experience of any brand in any region, deliver intelligent new features, and support personalized navigation, content, and control—all without sacrificing flexibility or cost. This is beyond remembering seat settings. Cabin Intelligence learns a driver’s habits and routes, and then anticipates future needs to deliver a premium, customized experience.
Cabin Intelligence offers:
Cabin Intelligence is designed to evolve experiences at the pace of technology, particularly autonomy.
The platform, for instance, knows a driver’s specific vehicle type. As a result, it can customize navigation to fit a driver’s exact needs. If a person drives an electric vehicle, for instance, it routes them by charging stations when needed. If they drive an 18-wheeler, it won’t recommend a U-turn where it isn’t feasible. And as cars become increasingly autonomous, Cabin Intelligence can create entirely new types of in-vehicle experiences—immersive sensations that surround the driver and open up more possibilities in motion.
“Cabin Intelligence helps OEMs deliver an intuitive experience for drivers and operators in a range of vehicle types, from cars to construction trucks to mining rigs,” said Peter Ludwig, Co-founder and CTO of Applied Intuition. “It’s part of our ongoing mission to build a world in which your vehicle knows you deeply—creating safer, smarter, and more delightful experiences for everyone.”
Learn more about Applied Intuition’s Vehicle OS and Cabin Intelligence, and see how this platform is ready to power the future of safe, smart machines.